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October 25, 2023   |   Marketing and Advertising, Tips,

The Process of Designing and Installing a Fleet Wrap

Fleet wraps, also known as vehicle wraps or commercial wraps, are a powerful advertising tool for businesses of all sizes. They offer a cost-effective way to turn your vehicles into mobile billboards, promoting your brand and services as they travel. The process of designing and installing a fleet wrap involves several crucial steps to ensure a high-quality, eye-catching result. Knowing the key stages of designing and installing a fleet wrap can ensure you get the most from this effective advertising and branding tool.

1. Define Your Fleet Wrap Goals

Before diving into the design process, it’s essential to define your goals and objectives. What do you want to achieve with your fleet wrap? Are you looking to increase brand awareness, promote specific products or services, or create a cohesive brand image? Understanding your goals will help guide the design and message of your wrap.

2. Design Concept

Once you’ve established your goals, it’s time to work on the design concept. This involves creating a visual representation of what your fleet wrap will look like. Our specialized vehicle wrap design team at Fleet Wrap HQ will collaborate with you to bring your ideas to life. It’s crucial to consider the layout, color scheme, and the overall design’s visual impact.

3. Vehicle Measurements and Templates

Each vehicle in your fleet may have unique dimensions and contours. Precise measurements and templates are essential to ensure that the design fits perfectly on each vehicle. Templates are created for each vehicle type, allowing for accurate scaling and positioning of the graphics.

4. Material Selection

Choosing the right material for your fleet wrap is crucial for its durability and appearance. High-quality vinyl is the most common choice for fleet wraps due to its flexibility, durability, and vibrant color reproduction. Fleet Wrap HQ uses the highest quality vinyl on the market for our vehicle wraps.

5. Printing and Production

The approved design is digitally printed onto the chosen vinyl material using large-format printers. High-resolution graphics are crucial to ensure a sharp and clear result. The printing process at Fleet Wrap HQ is done with precision and attention to detail to achieve the best color accuracy and quality.

6. Lamination and Protection

To enhance the longevity and protect the printed graphics, a layer of clear laminate is applied over the vinyl. This lamination provides UV protection, scratch resistance, and adds a layer of durability, ensuring your wrap remains vibrant and intact over time.

7. Installation Planning

Installing a fleet wrap is a skilled task that requires careful planning. The installation process can be time-consuming, especially for larger fleets, so it’s essential to schedule installation dates and times that minimize downtime for your vehicles.

8. Our Professional Installation

Our professional installers are well-trained to ensure the fleet wrap is applied correctly and without imperfections. The installation process using our Tri-Fuse Technology involves the following steps:

  • Surface Preparation: The vehicle’s surface is thoroughly cleaned and prepped to ensure a smooth and debris-free application.
  • Panel Alignment: Each vinyl panel is carefully aligned and positioned to match the design layout accurately.
  • Trimming and Edging: Excess vinyl is carefully trimmed, and edges are tucked or sealed to create a seamless finish.

After installation, a quality control check is performed to assess the wrap’s appearance and adherence to the vehicle. Any imperfections or areas that need attention are addressed during this stage. The final step in the fleet wrap process is a thorough inspection of the completed work. Both the client and the installation team should review the wrap to ensure it meets the approved design and quality standards.

The process of designing and installing a fleet wrap involves a series of steps, from setting goals and design concepts to professional installation and maintenance. Fleet wraps are a highly effective advertising and branding tool, which can provide your business with a cost-efficient means of reaching a broader audience while also protecting and enhancing the appearance of their vehicles. To learn more about wraps for your commercial vehicle fleet, contact the Fleet Wrap HQ near you.


No matter what's in your fleet, we can wrap it. Please select the type of vehicles in your fleet. (Select all that apply) *Commercial Vehicles Only

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